UPCOMING CLASSES
Joliet Junior College
Social Media for your Business
Wednesday, July 15. 2020, 6:30pm – 8:30pm
Joliet Junior College, Virtual Class
Title
Social Media for Your Business
Course Section Number
MGT.7957.T1
Business owners know that having a presence on social media is important for success, but there are many questions surrounding the proper use of social media for business. In this interactive course, we’ll cover basic concepts of social media as a business tool, and we’ll introduce the most-used platforms for social media. We’ll discuss some of the similarities and differences and how to choose which platform best reaches your target market. After this course, you’ll have a better understanding of the differences between social media platforms and how to determine what platform your audience is on.
Facebook Groups for Business
Tuesday, July 22, 2020, 6:30pm – 8:30pm
Joliet Junior College, Virtual Class
Title
Facebook Groups for Business
Course Section Number
MGT.7939.T1
Description
A Facebook group is a place for people to come together online to share common interests. In this workshop, we’ll discuss best practices for setting up a Facebook group to grow your business. You’ll learn how to set up the group, what types of privacy settings to use, and how to build engagement.
LinkedIn for Business
Thursday, July 29, 2020, 6:30 pm – 8:30 pm
Joliet Junior College, Virtual Class
Title
Linkedin for Your Business
Course Section Number
MGT.7938.T1
Description
Did you know that 80 percent of B2B leads come from LinkedIn (vs 13 percent from Twitter and 7 percent from Facebook)? In this interactive course, we’ll discuss making the best use of LinkedIn for your business. You’ll learn how to maximize your LinkedIn profile and how to make the best use of LinkedIn tools.
Instagram for Business
Wednesday, August 5. 2020, 6:30pm – 8:30pm
Joliet Junior College, Virtual Class
Title
Instagram for Business
Course Section Number
MGT.7956.T1
Instagram is a great platform to view photos and videos, but did you know that you can use Instagram for your business? Find out how to make use of Instagram as a business tool. In this interactive course, we’ll talk about using Instagram for your business, understanding Insights, and #howtohashtag. After this course, you’ll have a better understanding of how to use the insights and analytics to understand what your audience is looking at, the value of hashtags, how to use hashtags to attract your potential clients, and ways to use images (even if you don’t have a “visual” business).
Maintain Your Mailing List for Business
Wednesday, August 12, 2020, 6:30pm – 8:30pm
Joliet Junior College, Virtual Class
Title
Maintain Mailing List for Business
Course Section Number
MGT.7955.T1
Description
In this interactive course, we’ll talk about building and maintaining your email list. We’ll discuss current privacy laws, building your list, being consistent with content, and the importance of being mobile-friendly. After this course, you’ll have a better understanding of different mailing list platforms (advantages and disadvantages), how to stay ahead of the expected upcoming changes to privacy regulations and how to create a simple template that will help your outgoing mailings be more “drag and drop” and less “struggle and strife.”
